Looks like advertisers and marketers are getting more and more desperate to send across their message and by being controversial and provocative it may work. The reason is that most people have become desensitized to all this and need some mega-jolt and shock to even feel anything. Hollywood and the media are the real culprits in this desensitization campaign.
A provocative advertising campaign that declares hipsters, cat lovers and crazy old aunts “deserve to die” is popping up in major American cities, including New York, Chicago, Seattle and New Orleans. The posters, placed on telephone booths and bus terminals, do not say what the campaign is for, but a quick online search leads to a website—NoOneDeservesToDie.org
- Fashion and Advertising: Provocative Is an Understatement (fabsugar.com)