Good job Microsoft. Time to Heat up the competition with Google and Apple so the consumers and ordinary people can benefit as opposed to high prices and crappy product offered by Apple which is impracticle and useless. Hipsters can enjoy the iDevices. I, for one, welcome the new era of MSFT overlords.
Firm hopes new minimalist logo will help it compete with ‘cool’ Apple
It is Microsoft’s first new logo since February 1987
Company changed logo as it prepares to launch a series of new products
Microsoft has unveiled in first new logo in a quarter of a century. The firm hopes the new, minimalist logo will help improve its image. It comes as the Redmond giant prepares to release a new software and its first hardware product, a tablet designed to take on the iPad. The makeover unveiled on Thursday marks the first time that Microsoft has revamped its logo since February 1987 – when the internet was only beginning its rise to popularity, and mobile phones were rare.
When Microsoft last revamped its look, The firm was putting the finishing touches on the second version of its Windows operating system. Two of Microsoft’s biggest nemeses – Google Inc. co-founders Larry Page and Sergey Brin – were just 13 years old. And Apple Inc. co-founder Steve Jobs was just in the second year of an 11-year exile from the company that went on to invent the iPod, iPhone and iPad after he returned.
By revamping its logo, Microsoft is trying to signal that it has changed its thinking and its products to cater to people who are interacting with technology much differently than just a decade ago, let alone a quarter century. Now, more computing tasks are being done on touch-based devices such as smartphones and tablets instead of personal computers tethered to keyboards and mice.
- Microsoft rolls out first new logo in 25 years (stuff.co.nz)
- Microsoft redesigns logo for first time in 25 years (ctvnews.ca)
- Microsoft gets a logo makeover, the first in 25 years (oregonlive.com)
- Microsoft has a new corporate logo. How do you like it? (sfgate.com)
- Take the Poll: Do You Like Microsoft’s New Logo? (dailyfinance.com)